Bob Hawke and Blanche d’Alpuget
Sydney, NSW
DEVELOPER
Private
CLIENT
Bob Hawke and Blanche D’alpuget
SOLD
$9.2M in 2019
The CLIENT
Bob Hawke and Blanche D’alpuget have always looked to Peter Chittenden to assist them with advice, direction, recommendation, and delivery of their private properties.
For clients such as Bob and Blanche, privacy and confidentiality are always non-negotiable and are, in fact, as important as achieving their goals. Often this means no media, and no marketing assets at all. And while this can ‘limit’ conventional methodologies to outperform and achieve the desired outcome, it’s also where strategic thinking and enduring connections really come to the fore.
THE BACKGROUND
Over the years, Woodhill have collaborated closely with Bob and Blanche to meet their real-estate needs; selling the family home, as well as buying and selling various apartments.
THE APPROACH
Time spent up front will always achieve a better result than time spent on market. With this in mind, we adhere to two areas of significant importance:
Determine the buyer profile – who they are, where are they, how to get in touch, how to convert a cold call into a transaction.
Socialisation – sending the message out to profiled buyers with a story crafted to underscore that this is an opportunity too good to miss.
THE RESULT
We sold Bob and Blanche’s Northbridge Family home $500,000 above expectation, with the buyer found via direct call to his mobile while sailing the Caribbean.
In addition, we sold their CBD apartment and purchased a new Sydney CBD apartment – sourced off-market, exactly on brief.
YORK & GEORGE
111 Castlereagh