Specialist project sales and marketing from pre-acquisition through to settlement.
Why Developers Choose Woodhill Property
Woodhill Property was purpose-built to serve residential developers who demand performance, accountability and strategic rigour. We take on a select number of engagements and commit senior leadership to every one of them.
In just four years, we’ve been appointed by some of Australia’s most respected development groups — a direct reflection of the commercial outcomes we deliver and the standard of partnership we maintain.
Ingham Property Group – New Horizon Properties – Pacific Alliance Group (PAG) – Alceon – Thirdi Group – Toga – Coles Group – Formus – Astina Group – Vinta Property Group – Winten Property Group – Sekisui House
Core Capabilities
Multi-Stage Mixed-Use Residential
Long-horizon strategy across complex, staged projects with multiple residential typologies.
Apartment Developments
Off-the-plan sales campaigns, brand positioning and targeted buyer engagement.
Land Estate Marketing
Masterplan strategy, staged release execution and builder engagement programs.
Development Site Sales
Advisory-led, predominantly off-market transactions for institutional and private vendors.
Townhouse Project Marketing
Precision pricing, product positioning and targeted sales strategy for medium-density projects.
Property Consultancy
Independent sales, marketing and research advisory — including feasibility studies, pricing reports and market intelligence.
Our Five-Phase Approach
O1
Pre-Acquisition Diagnostics
Validating demand, revenue and risk before you commit to a site. We de-risk acquisition decisions through evidence-based market analysis.
O2
Strategy and Positioning
Defining pricing, product mix and buyer strategy aligned to live market conditions and project-specific commercial objectives.
O3
Campaign Build and Launch
Developing the brand, marketing collateral and sales infrastructure — then executing a coordinated market launch.
O4
Sell-Through and Pricing Escalation
Sustaining absorption while protecting and escalating pricing across staged releases.
O5
Settlement, Handover and Aftercare
Managing settlements, buyer communications and project completion — ensuring a professional handover for developers and purchasers alike.
Proven Performance
$220m
Bingara Gorge site sale (Lendlease to Metro Property)
$500m+
Portfolio of land estates (Winten to Babcock & Brown)
38 in 8 weeks
Cascadia, Calderwood — zero advertising spend
$10m
Penthouse — Kurrabrra Point, via off-market strategy, settled in 3 weeks
$4m in 4 days
92 Charles Road Minnamurra — $500k above expectation
85 lots / 4 hrs
Ashbourne, Moss Vale
Let’s Talk About Your Next Project
Whether you’re assessing a site, planning a launch or looking for a fresh approach to an active project we would welcome the conversation.