A long-term private advisory relationship with Bob Hawke and Blanche d’Alpuget spanning property acquisition, disposal and broader residential portfolio decision-making.
The engagement was conducted under strict confidentiality, with absolute privacy maintained and no media exposure or public marketing at any stage. Every transaction was completed off-market, prioritising discretion, timing and access to highly qualified private buyers.
The strategy combined detailed buyer profiling, curated database targeting, direct outreach and tailored engagement.
A structured advisory framework guided each transaction, balancing pricing strategy, buyer alignment, negotiation sequencing and settlement coordination to maintain control over execution and timing.
Time spent up front will always achieve a better result than time spent on market. With this in mind, we adhere to two areas of significant importance:
Determine the buyer profile – who they are, where are they, how to get in touch, how to convert a cold call into a transaction.
Socialisation – sending the message out to profiled buyers with a story crafted to underscore that this is an opportunity too good to miss.
Outcomes included the off-market sale of the Northbridge family residence to a private purchaser for $14.5 million, $500,000 above expectations—alongside the acquisition of a Sydney CBD apartment precisely aligned with the client brief.
The engagement is a defining example of Woodhill Property’s private-client capability: relationship-led, advisory-driven, discreet and engineered for value.
