A large-scale mixed-use residential development in Kensington, listed by Woodhill Property in conjunction with Colliers, who were appointed to manage sales and marketing.
Woodhill Property contributed to the project’s market positioning, campaign strategy and pricing framework, working alongside Colliers to drive buyer engagement and sales execution.
The strategy focused on sales absorption, pricing discipline and aligning real-time market feedback with the developer’s objectives throughout the campaign lifecycle.
Toga is an Australian property and investment group with a diversified portfolio across residential, commercial and hospitality. Established in 1963, Toga is recognised for large- scale mixed-use developments that integrate living, working and lifestyle, with a focus on design quality, innovation and placemaking.
The development comprises 145 one-, two- and three-bedroom apartments and SOHO residences positioned above ground-floor retail and an activated street frontage.
Located in Kensington, the project sits within a high-growth corridor anchored by Sydney Light Rail, benefiting from strong urban renewal momentum and infrastructure-led demand.
